By Maddie Jostol
There’s a digital transformation happening. Everything is moving to the cloud. On-premises servers are being replaced, data is constantly being uploaded, exchanged, and shared, and technological advancements are being made to the cloud daily.
First of all: What exactly is “the cloud?” Mashable defines the cloud as “a network of server.” Some servers provide an online service, like Adobe Creative Cloud, and others allow you to store and access data, like Instagram or Dropbox. New to the concept? Check out their cloud for beginners guide.
A few of the major clouds you might recognize include Amazon Web Services, Google, IBM, and Salesforce. Needless to say, with these powerhouses innovating, the cloud computing market is growing rapidly and you better believe the real estate industry is moving to the cloud as well. To put things in perspective, the global cloud computing market has grown from $5.8B in 2008 to $41B in 2012 to now over $128B in 2017. What’s that have to do with real estate? Let’s just say that the amount of money pouring into real estate tech is growing, with venture capitalists investing over $1.1B in real estate technology this year alone.
Yes, the cloud is taking over real estate as well. Let that be seen as an opportunity, however. Cloud migration is gaining rapid adoption for a reason – it’s good for business, and that’s especially true in real estate. Many brokerages feel pains derived from inefficiency, low agent retention, and industry changes. The best part about the cloud is, when it comes to an open platform, it gives you the flexibility to change out technology solutions as necessary, and your data will still be safe in the cloud, ready to integrate with the new solution.
The Moxi Cloud open platform was built to bring the benefits of a cloud-based platform to real estate, delivering brokerages higher flexibility, efficiency, and profitability. It isn’t just about convenience – cloud computing is having a serious impact on companies’ bottom lines. 74% of Tech Chief Financial Officers (CFOs) say cloud computing will have the most measurable impact on their business in 2017, according to Forbes. Companies are investing in the cloud for a reason. Forbes also revealed that 60-70% of all software, services, and technology spending will be cloud-based by 2020.
The power is in the data exchange. When you integrate your systems through data exchange, you find a smoother sales process, more value delivered your agents, increased productivity, and fewer mistakes from manual data entry. Cloud migration is an opportunity for you to get your brokerage’s technology solution up to par. The competition is heating up in real estate and it’s vital that you set your brokerage up for success with the right technology – not to mention, offering technology that will attract and retain agents. So… Got cloud?
By Andrew E.
Fact: 70% of U.S. organizations are now utilizing cloud technology to run at least one application of their businesses. The growth of cloud technology adoption is on the rise as the business benefits have proven to be worth their weight in gold regarding profitability and efficiency standards.
Gone are the days of investing heavily in never ending hardware, and with good reason. The infrastructure of old limited growth of organizations in several key areas that we all have come to demand from our “on-the-go” lifestyles. Vendors such as Amazon Web Services (AWS), Google, and Microsoft Azure are the leaders in cloud computing space that run backend of many of businesses today. While each company offers their own competitive advantages for cloud technology, they all offer standardized benefits regardless of industry, size, or sophistication.
Like being able to get an email or watch Netflix on your phone, tablet, or watch from nearly anywhere in the world? Enter the cloud. The ability to get anything at any time while anywhere regardless of device used is by far the most tangible benefit each of us utilize of cloud computing each day.
Remember AOL CDs? Well, gone are the days of needing a new disc to update applications or programs in order to have the most current version for your business operations. The Cloud provides scalability at lightning speed to meet your brokerage’s everchanging needs. This gives you the power to keep yours happy with the latest and greatest tools while sunsetting those that have fallen out of favor.
With the burden of data transfer, storage, and throughput now shifted online, the need for fixed computing servers or other hardware and the demand of routinely updating them drastically decreases the technology costs required to stay competitive.
Another advantage of the cloud is capitalizing on the nonstop landscape of data safety and encryption advances. Along the same lines of affordability, cloud-based utilization by organizations keeps them in stride with how to best protect their digital currency – their data – vs. being landlocked to onsite systems that require dedicated personnel bandwidth to oversee and maintain a high level of both technical hardware operating efficiency but also protection of those systems.
With so many benefits it can be naive to think that migrating to cloud is an easy task to administer. The Cloud just like anything else can be challenging to get right unless the correct systems are in place to connect everything together.
Open Platform to the Rescue – Cloud Migration
Like clockwork every year heading into the holiday season, it seems like the amount of lights and other powered decorations we need to plug into a power strip seems to grow. Enter Platform-as-a-Service (PaaS) or, simply put, an open platform.
Think of all your different brokerage data sources, vendor apps, etc. as all those holiday lights, inflatable snow globes, and everything else you put up in front of the house each year. An open platform, or, brokerage “power strip”, enables you to plug all of those different things together into one common place so that they all work together at the same time. The Moxi Cloud is that power strip.
As an open platform, the Moxi Cloud empowers brokerages to capitalize on the many benefits of the cloud in one common place without all the headache of hooking everything up by itself with no ability to get everything working together. Quite the opposite, utilizing our open platform permits you to turn on and off parts of those “decorations” or swap them out for something else entirely if you feel like it. Your brokerage, your business, your way.
Want to learn more about how an open platform can save you money while also growing your profits? Click here to watch the video.