MoxiWorks unveils upgrades to digital advertising platform, MoxiPromote
by Jordan Barrish
Agents and brokers now have access to enhanced advertising across Facebook and Google with MoxiPromote
Seattle, WA - (January 11, 2022) - MoxiWorks, the leading real estate technology platform, announced today the relaunch of its digital advertising tool, MoxiPromote. MoxiPromote simplifies the sophisticated process of digital advertising, empowering brokers and agents to use lucrative marketing channels like Facebook Audience Network and Google Display Network without having to have significant expertise in these platforms.
With MoxiPromote, advertising dollars go further than with competitors. Other providers typically apply less than 20% of an agent's budget to actual ad spend, but MoxiPromote puts the agent and their budget goals first. With every dollar spent on ads, more than 50% is applied directly to media spend on their selected channels.
“We know how hard you work on your business,” said MoxiWorks’ Senior Director of Product Management, Jim Smoak. “This is why we’re committed to supporting brokers and agents by not nickel and diming them, but by offering an advertising solution that gives you a bigger slice of the pie.”
MoxiPromote also keeps agents ahead of the competition by making digital marking easy for agents, saving them time and expanding their reach. The advertising tool auto-fills listing information and images by pulling up-to-date listing information from MLS feeds via the MoxiCloud and pulls agent information from the brokerage’s roster. As a result, agents can get ads up and running with just a few clicks. Agents are able to expand their sphere of influence, drive awareness to their listings, generate leads, and promote their services as a local real estate expert.
“These new upgrades to MoxiPromote will give agents an even easier to use, sleeker and more intuitive platform for advertising their listings, their offices, or themselves,” said Smoak.
Agents can manage ads across both the Facebook Audience Network and the Google Display Network. Across these platforms, they can run lead gen ads, traffic ads, and always-on campaigns. And, as a cherry on top, MoxiWorks is recognized by Facebook as a Facebook Top Provider.
To learn more about MoxiPromote and how it can benefit your business, visit moxiworks.com.
MoxiWorks is a comprehensive open platform system for large residential real estate brokerages that serves over 800 brokerages and 400,000 agents nationwide, accounting for more than 20% of the transactions in the U.S. MoxiWorks’ customer retention over the past seven years stands proudly at 97%. Their integrated tools are centered on sphere methodology that increases agents’ repeat and referral business by 54%, while lowering overall technology, training, and support costs for the brokerage. The open platform known as the MoxiCloud has tools from more than 100 partners that integrate to create unique brokerage solutions. Find more information at moxiworks.com.