Real Estate Marketing

Integration Automation: The Secret Weapon for Building Top-of-Mind Awareness By Mercedes Santiago, Marketing Coordinator When was the last time you reached out to your sphere with relevant content? Hopefully the answer comes quick, because after all, 41% of buyers choose a real estate agent based on a referral (source). Another stat from NAR indicates that two years after a transaction, only 23% of clients […]
Real Estate Marketing How To Get Your Real Estate Agent Blog to Stand-out June 7, 2020  |  Mercedes Santiago, Marketing Coordinator The world is filled with agents. And while you know how valuable you can be to your clients, they might need further convincing. A blog is a great way for you to stand out among your peers. An agent blog is your space on the internet to […]
MoxiWorks 4 Ways for Brokers to Support Their Local Communities Mercedes Santiago, Marketing Coordinator at MoxiWorks  |  March 24, 2020     It’s a time of global uncertainty, due to COVID-19, the epidemic that has disrupted the world. We’ve seen the anxiety-inducing statistics on job uncertainty, food scarcity, deaths, and more. The combination of it all is showing us the true magnitude of the current […]
Real Estate Marketing Real Estate Technology Trends That Can Impact Energy Transformation By Ashley Lipman, Content marketing specialist Did you realize that nearly 8 percent of the world’s energy is produced by solar panels and wind turbines? For years, environmental enthusiasts and eco-conscious business owners have longed for the day when energy transformation was a real possibility. As technology rapidly catches up with the visions of these […]
Real Estate Marketing How to Start a Real Estate Blog By Maddie Heye, Senior Marketing Manager    The hardest part is getting started. Yes, we’re talking about the real estate blog that should be live and active on your agent website. It’s a marketing tactic that many agents know they should embrace but are hesitant to. We know it can be intimidating. Especially for those […]
Real Estate Marketing 30 Day Real Estate Social Media Challenge As seen in Mile 62 e-Magazine.  By Jessie Trapp, Marketing Coordinator   The internet is chock-full of advice for what you should be doing with your social media accounts. With endless tips and conflicting strategies floating around the web, the results from a simple inquiry online can leave you in a far more overwhelmed state […]
Brokerage Empowerment Videos Real Estate Facebook Best Practices 2019: Part 2 By Jessie Trapp, Marketing Coordinator  We’ve all been there – you share a post on Facebook one day and it generates tons of likes, comments, and shares, yet the very next day your next update gets zero engagement across the board. It’s incredibly confusing and frustrating, so much so that it can be tempting to […]
Real Estate Marketing MoxiWorks Agent Spotlight: Derrick Silvers By Tiana Baur, Marketing Manager   Did someone say agent spotlight?! These might be our new favorite! Derrick Silvers, of RE/MAX Metro in Seminole, Florida is a superstar like no other. With tons of delighted clients and an outstanding level of productivity, he stands out far above the rest. Of course, we had to ask […]
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Real Estate Marketing MoxiWorks Agent Spotlight: Frankie Hagan By Tiana Baur, Marketing Manager   It’s time for another agent spotlight and this week is one of our favorites! Frankie Hagan is a real estate agent at Fonville Morisey Realty, licensed in both North Carolina and South Carolina. He’s a tech-savvy, marketing superstar that’s been on our radar for years, and we’ve been lucky […]
Real Estate Marketing 52 Blog-Worthy Topics Clients Will Love By Tiana Baur, Marketing Manager   I didn’t understand why someone would get excited over gardening or DIY projects until I moved into my own home. Now, the mere thought of someone sending me seeds to plant in our backyard gets my pulse going at an embarrassing rate. Just sitting here thinking about heirloom tomatoes […]
Real Estate Marketing MoxiWorks Agent Spotlight: Tyler Freed By Tiana Baur, Marketing Manager   It goes without saying that if we’re spotlighting an agent, they’re obviously the bee’s knees, but we’re going to say it anyways. Tyler Freed is a broker/owner at the Windermere Real Estate PSK Maple Valley Four Corners office. Not only is he insanely talented at what he does, he […]
Real Estate Marketing MoxiWorks Agent Spotlight: Michelle Harrington By Tiana Baur, Marketing Manager   One of the absolute best parts of working at MoxiWorks is getting to see agents not only succeed, but also excel in growing their business, delighting their clients, and making home dreams come true. Michelle Harrington, of Windermere Real Estate in Bellingham, WA, is definitely one of those agents […]
Real Estate Marketing Real Estate Facebook Best Practices 2019 – Part 1 By Jessie Trapp, Marketing Coordinator    Changes to the Facebook algorithm tend to throw users of all types through a loop: brands, businesses, friends, and nowadays, probably even the tech-savvy grandma. You work hard to fine-tune your social media strategy to drive the highest performance possible for your posts, yet it can be tricky to […]
Real Estate Marketing Real Estate Busy Season: How to Knock It out of the Park By Maddie Jostol, Senior Marketing Manager  It’s go-time. Yes, we’re talking about the real estate busy season. It’s the time of year when listings ramp up, and real estate agents buckle up for an increase in inventory, clients, and closed deals. May, June, July, and August are the heaviest home-selling months in the US, accounting […]
Real Estate Marketing 10 Things for Your Summer Real Estate Marketing Plan By Jessie Trapp, Marketing Coordinator  It’s May. The sun’s out, summer’s right around the corner, and after a bustling spring, the beach is most definitely calling your name. While this time of year tends to bring with it a major slump in business for many industries, real estate is quite the opposite – the busy […]
Real Estate Marketing Email Marketing Tips for Real Estate Agents By Jessie Trapp, Marketing Coordinator A whopping 54% of marketers name increasing engagement rates as their top email marketing priority, and for good reason. While email marketing has proven to be a powerful strategy for connecting to those within your sphere of influence, here’s the catch: it only works wonders if you manage to get […]
Real Estate Marketing How Instagram Ads Will Win You More Listings By Jessie Trapp, Marketing Coordinator  As a real estate pro, you know that getting eyes on your listings is an absolute must. You publish ads for your listings on Facebook, post about them on Twitter, and maybe even spread the word about them through local newspapers or monthly Neighborhood News updates. You feel confident that […]
Productivity Gaining a Competitive Advantage with a Modern Real Estate CRM By Maddie Jostol, Senior Marketing Manager Evaluating a real estate CRM in today’s noisy world is overwhelming. What will actually make a difference in your business? What should brokerages look for in a real estate CRM that will truly give you a competitive advantage? It can be tough to know what features to prioritize, how […]
Real Estate Marketing Understanding the Home Buyer’s Journey from A-Z By Jessie Trapp, Marketing Coordinator For most, buying a home is among the several major milestones in life – it’s a big deal. It seems to start out as a mere fantasy that you picture happening in the very, very distant future. And then suddenly, before you know it, you’re holding the keys to your […]
Real Estate Marketing The Real Estate Marketing Terms Agents Need to Know By Jessie Trapp, Marketing Coordinator Marketing is a major part of what you do as a real estate agent, and you have to be somewhat of a marketing wiz to stand out amongst the overwhelming amount of content floating around these days. Not everyone has the time to master everything there is to know about […]