Sales & Marketing
Real Estate Email Marketing Software
Keep Every Sphere Warm, Automatically
Ready-to-send content. Pre-built campaigns. RISE AI to draft the copy.
How Our Real Estate Email Marketing Platform Works
- Pre-Built Email Library
Ready-to-send content for listings, market updates, and seasonal touchpoints. - Automated Campaigns
Anniversary, new listing, and price-change triggers start campaigns on their own. - RISE AI Drafting
Agents draft new copy or tweak a template in seconds. - Engagement Tracking
See who’s opening, clicking, and revisiting, across the whole roster.
Why This Matters for You
Follow ups keep happening when your agents get busy. Campaigns run on MLS events and dates on their own, every email goes out under your brokerage brand, and every open and click tells RISE AI which contacts are showing buying signals, so agents know who to call next.
What Customers Are Saying
“In less than a year, Browns Bay delivered more than one million emails with a 69.85% open rate – well above industry averages.”
— Wendy Smit, Barfoot & Thompson, Browns Bay
Resources for Your Agents
Along with a library of real estate email templates, we support you and your agents every step of the way, so you have the best chance at adoption.
Follow Ups That Land
Source: MoxiWorks platform data, all-time.
9
B+
emails sent
99.6
%
delivery rate
41
%
average open rate
3.7
%
average click rate
See the email and campaign library in action.
Your Real Estate Email Marketing Questions, Answered.
Is RISE the same as ActivePipe?
RISE’s email marketing is built on ActivePipe, MoxiWorks’ email marketing automation platform. RISE adds RISE AI on top: every open and click feeds into who to reach out to and why, right alongside the contact data in your CRM.
What is a drip campaign in real estate?
A drip campaign is a series of emails sent automatically over time, based on a trigger like a new lead, a listing update, or a client milestone. RISE’s pre-built campaigns cover listing alerts, buyer nurture series, and date-based touches like birthdays and home anniversaries, so agents don’t have to build one from scratch.
How often should real estate agents email their database?
Enough to stay top of mind without feeling like spam. Most agents land somewhere between monthly market updates and milestone-based touches like anniversaries and listing alerts. RISE’s automated triggers handle the milestones, and Market Insights sends a monthly market update on the day the agent picks, so consistency doesn’t depend on remembering.
What is the best email marketing platform for REALTORS®?
The best platform is built for real estate specifically, with automated triggers, ready-to-send content, and visibility into engagement. RISE brings all three together, and every open and click feeds RISE AI so agents know who to follow up with next.
Do the automated triggers require any setup?
Some do. Pre-built alerts are ready out of the box, but an agent turns them on. The home anniversary trigger only fires if that date is on file for the contact, and listing alerts match against a contact’s saved property preferences. RISE’s Database Health widget flags contacts missing tags or preferences, so agents know what to fill in.