Plant the seeds for a more fruitful Summer selling season

Top things to know this month:  

1. There were 402K closed transactions across the U.S. in March, a 19% increase from February
2. The HSP model predicts 381K home sales in April and 432K in May
3. We’ve seen this seasonal dip between April and May three of the last four years so nothing to be concerned about.

You know what they say, April showers bring May flowers…and apparently a pretty significant increase in home sales. The Home Sales Predictor model is showing there will be 381K homes sold across the U.S. in April and a 13% increase in May to 432K home sales.

We looked back at the historical data and this is a common seasonal trend that we’ve seen three out of the last four years (2021 was an anomaly of a year for just about everything). Guess everyone is back to enjoying their Spring breaks 🏝️.

That 13% increase in home sales from April to May means more agents are out there doing presentations to help them win listings. That’s how our Home Sales Predictor model works. It takes into account the total presentations agents inside MoxiWorks are doing and it correlates to the number of closed listings two months in the future. So we know it’s working.

There is an art and a science to what you do as an agent. And as the former CEO of Ford, Alan Mulally, famously said, “the data can set you free.” Combining the science backed data of more presentations = more listings and the powerful art form of being an agent, you can and will unlock more listings.

The recent lawsuits and negative outlook on real estate in the media is probably getting into the heads of some of your clients. It’s your job to illuminate what’s possible for each of them and their unique situation. More than ever before you need to be the expert, and you have to have the upper hand over the media and others who want people to stay fearful.

If you’re looking for resources our guide to 7 Marketing Moves to Make Now is a great place to start. We also hosted a webinar series with our dear friend Matthew Ferrara where he’ll walk you through the 7 moves.

As the famous Chinese proverb says “The best time to plant a tree was 20 years ago. The second best time is now.” Go plant the seeds with your clients that will result in listings tomorrow.

Now’s the time. Until next month…

Home Sales Predictor

This data correlates user activity within MoxiWorks products to the predicted number of closed listings two months into the future. Learn more about, or subscribe to, the Home Sales Predictor.

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